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Branding Project #4: I swear somewhere the truth lies within this wood - “YOU WILL LOVE THE RESULT ON YOUR ORGAN”, 2012




BP#4 consists of 51 individual hunks of firewood, each branded with subject lines from SPAM emails and most standing erect on end. The anonymous authors, whether computer ‘bots’ seeking to evade SPAM filters or non-native English speakers, produce grammatically suspect passages and curious wordplay with unintended messages about contemporary relationships, failure, consumerism and mortality. Each piece is 'signed' on the bottom with a branded "NF" Pricing: [# of letters] x $15 = Price. Buy 5 for 5% discount. Buy 10 for 10% discount. Buy entire set of remaining 40 for a 40% discount. Not for use as firewood unless a seige-of-Leningrad scenario takes place...

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sculpture | installation | wood


16.00 x 8.00 x 8.00 in | 40.64 x 20.32 x 20.32 cm

Artwork location
Fraser Studios

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Fraser Studios

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